Efficiency is part Action & part Planner.
I love having a tangible place to write down appointments, reminders. and "To Do Lists". It seems, somewhere along the way, I just started adding them all to my cell phone.
It's usually a pain, when I upgrade to a new phone...often times I lose my dates/lists; whereas, if I had a planner, the dates would be there until I threw the book away. They'd also be there, non-dependent on a battery life.
I love the texture/style of the cover! The spiraled pages inside are removable & quite possibly replaceable, so I can continue to use the cover, when the year is done.
With a planner, I feel so much more efficient.